Should You Invest in A Dog Training Business or A Doggie Daycare?
More than 70% of all U.S. households own a pet. Currently, Millennials and baby boomers drive the pet care industry. Both groups consist of dedicated pet owners who vow to provide the best care for their furry companions.
The way people look at pets has changed. 94% of pet owners consider their pets a member of the family.
For pet service Franchise Owners, this means that dog owners are more open to spending part of their budget on them. In 2020 alone, Americans spent over an estimated $99 billion on their pets.
As a generation, Millennials are the first to change perspective and view animals as real family members compared to generations before them. Some even opt to forego having kids and choose to take care of pets instead. Most of the disposable income goes towards pet care services.
Baby Boomers are between 55 and 70 years old and are the second largest group dominating pet ownership. Pet dogs are replacing the children who have grown up and left home. Baby Boomers are also willing to spare no expense on the best pet care services.
Once they retire, Baby Boomers still need pet services such as dog boarding- great news for dog daycare and dog training business owners!
Dog Training as a Business
A dog training business offers services to both dogs and their owners. The goal is to show the owners how to teach their dog to follow commands and get the dog to perform specific actions that aren't necessarily natural.
Advantages of Owning a Dog Training Business
1. Flexibility
You have the freedom to set your working hours. You're also able to hire employees - part-time or full-time. It is your responsibility to pick a team of professionals to maintain your brand reputation.With some experience, you can run the entire business by yourself. You can also decide how much time to invest as well.
2. Home-based services
A physical storefront or office space for the business is not necessary. You’re able to start and run the business from your own home, and the homes of your customers.
3. Fulfilling work
Working with dogs and dog owners to build a sound foundation for communication, training service dogs and therapy animals is a rewarding experience.
4. No overhead costs
A dog training business has no overhead costs such as storage and packaging, saving you both time and money.
5. Business networking
Meeting different clients can pave the way for other complementary business opportunities.
6. Select clientele
In the dog training business, you can choose the clients to work with – few or more depending on your capability and capacity.
7. Daily physical activity
Dog training businesses revolve around much movement compared to other lines of work. This can positively impact your energy levels and health in general.
8. Referrals
Referrals are a great way to recruit and retain customers. Have a referral program that offers some incentives to customers who recommend your brand to their peers.
9. Simple business model
A dog training business has a simple business model that is easy to start and build.
10. Business revolves around your love for animals
If you have a passion for household pets, this is a great way to earn cash doing what you love.
11. Relatively low start-up costs
Most pet owners have their own supplies, like leashes, that may be used during training sessions, so you'll only need some basic pet supplies. Limited staffing requirements and low overhead costs leave attractive margins and increase the potential for profitability.
Doggie Daycare as a Business
Dog daycare, also referred to as pet daycare, is the short-term pet sitting and kenneling dogs, usually a few hours a day. The trained personnel who tend a daycare can recognize the need for attention.
As part of the team, each member should know how to socialize with the dogs and people. They should also be aware of what to do if a dog has a problem.
A pet daycare franchise is a good source of income, regardless of size. Most Franchise Owners offer daycare services, and you can find them in any neighborhood or environment.
Having a pet daycare business will allow you to diversify your products and services.
Besides offering health and wellness education, you can invest in quality workshops and seminars for pet owners. Focus on helping them understand and improve their pet care routines and procedures.
Advantages of Owning a Doggie Daycare
1. Profitability
The dog daycare business gets profitable by day. Every year, many families welcome a new dog. People are more willing to spend good money on their dogs every month.2. Flexible working hours
You're able to decide your daily hours of operation and how many days of the week you stay open. Of course, to earn maximum revenue, you should plan to be open more than you’re closed!
Having an experienced dog trainer or groomer on your team can boost revenue because it enables you to offer extra services.
3. Help shelter pets live better lives
Owning your dog daycare puts you in a unique position that lets you run a rescue center should space allow. Pets in need of a home can get adopted, exposing you to potential market leads as well.
Parents of adopted pets are likely to outsource pet care services to you, such as dog boarding while on vacation.
Some facilities also offer therapy and special education services such as separation anxiety, obedience training, dietary control, and environmental sensitivity.
4. You define your services
In general, a doggie daycare business starts offering drop-off services at about 7 a.m. and closes at about 7 p.m. to facilitate pickups. Most daycares are open from Monday to Friday, so you have the choice to create a niche by offering weekend daycare services.
Another service you can offer is picking up and dropping off pets using a shuttle for an extra fee. You can provide overnight and weekend boarding services or prolonged stays such as holiday boarding.
It's essential to have emergency boarding if the owner is unable to pick up the dog as planned. Consider offering services such as bathing, grooming, and obedience training.
Having a selection of pet supplies and pet food for sale is an added advantage for you.
5. Flexible pricing of services
Charges for doggie daycare services vary depending on factors such as location and specific services that you offer. You're able to generate a payment structure, where you're free to include special rates for daily and monthly membership plans.
You can have price discounts for every extra pet that boards.
6. Get fit at work
While dog-sitting, you can use the job to infuse exercise into your daily routine.
Which Is Preferable, a Dog Training Business or a Doggie Daycare?
The pet care industry has a steady growth rate of 7.8% per year, expected to hit $283 billion by 2023! As a first-time entrepreneur looking for a franchise opportunity in the dynamic pet care industry, the amount of money you need as an initial investment to become a Franchise Owner can be discouraging.
With a doggie daycare facility, you need to coordinate several parts of the business that are challenging. Not only that, but the amount of overhead you will need for the brick and mortar facility required for your doggie daycare may put your dreams of entrepreneurship out of reach.
As an affordable, home-based business with very little overhead, minimal equipment, and the ability to get up and running in a matter of weeks, a dog training business like Dog Training Elite may be the ideal way to capitalize on the booming pet industry for less!
We are a dog training company with over 40 years of experience. At Dog Training Elite, our proven, balanced-positive method has made us a success in every market we enter. Even if you’re not interested in training the dogs yourself and would prefer to concentrate on building a dog training business empire in your community, the Dog Training Elite opportunity can help you find success in an industry that you love, all while knowing your company is making a difference in the lives of dogs and their owners every day! Visit our franchise website for more information on how to get started.
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