Investing in a Dog Training Business - Choosing from Dog Training Companies

Get Started

For those interested in an investment opportunity that brings as much success as fun, starting a dog training business is a good opportunity.

Currently, more than 70% of households own at least one pet. As many families in the millennial generation are choosing pets over parenthood, this number is only expected to increase. For owners of pet businesses, this means sustained profits. In fact, the pet industry has proven to be one of the few recession resilient industries out there. Pet owners view their dogs and cats as members of the family, meaning they are always willing to spend top dollar on their health, training, and other needs.

Totaling in at $75.3 billion, 2019 became a record year for pet spending. 2020 is set to top this number with predictions of nearly $100 billion in revenue. For motivated, pet loving entrepreneurs, this is a great industry to invest in.

Get Started

dynamic dogs

sit means sit franchise

If you’re one of these pet-loving entrepreneurs, your market research will have shown you that the Pet Industry encompasses numerous segments. From grooming and doggie spas to pet food and retail to training and boarding services, there are a lot of business models to consider. Choosing the correct niche to invest in involves both personal preference and further research. You’ll want to focus on a niche that offers high revenue as well as stability.

The dog training segment happens to offer both of these while requiring minimal startup costs. Coming in at third in pet spending (behind only food and medicines), dog training services account for more than $6.11 billion annually. Training services are essential to pet owners who wish to have a happy, strong bond with their dog.

If you have been considering an investment in a dog training franchise in order to take advantage of this unique niche, there are many options out there. Before investing, you’ll want to consider the best pet franchises out there.

Top Pet Franchises - Dog Training Companies

While conducting our search on the best dog training franchises, we found that this segment holds relatively low competition. Two of the best competitors don’t even franchise, but they are worth mentioning to give you an idea of the value of starting a dog training business.

zoom room franchise

Franchise Differences of Dog Training Companies

Off Leash Dog Training and Dynamic Dogs do not franchise.


Franchise Differences

Off Leash Dog Training

Dynamic Dogs

Dog Training Elite

Offer Franchising

-

-

No Experience Required

-

-

Low Startup Fees

-

-

Home-Based

-

-

Has Its Own Charity

-

-

Over 40 Years of Experience

-

-

Streamlined Management Software

-

-

Strong Support Network

-

-

Your Own Dog Becomes Part of Business

-

-

Strong Community Involvement

-

-

With over 130 locations in the US alone, Off Leash Dog Training is one of the most popular dog training companies out there. Founder Nick White is a former US Marine and Secret Service agent and has been named as one of the top 10 dog trainers in the world. His program focuses on maximizing a dog’s natural abilities to ensure obedience in order to create a loyal, loving pet.

Nick's company offers a wide variety of training programs, covering everything from puppy obedience and aggression to therapy animals and diabetic alert. Unfortunately for interested investors, Off Leash Dog Training does not franchise. It’s interesting to note that professional dog training skills are highly coveted, however. Clients of Nick White include celebrities, military personnel, and thousands of private dog owners across the United States.

off leash dog training

canine dimensions franchise

Another well-known dog training specialist, Jennifer Hack is a professionally certified dog trainer and member to various training associations. She founded Dynamic Dogs Chicago in 2009 and her expertise has been featured in local news, TV shows, and numerous other social media outlets. Her personalized training sessions are tailored to fit the needs and behaviors of each individual dog, making her program especially effective. Her customizable programs start at $2200 and go up from there - quite the profit! Dynamic Dogs is local to the Chicago area only for the time being, however, and not open to franchise investments.

Product Diversity of Dog Training Companies

Off Leash Dog Training and Dynamic Dogs do not franchise.


Product Diversity

Off Leash Dog Training

Dynamic Dogs

Dog Training Elite

Personalized Training Program

-

Require Customers to Come In

-

-

-

In-Home Training (Without Additional Cost)

-

Uses Classic (Pavlovian) Method

-

-

E-Collar Services

-

Veteran/Military Programs

-

-

Therapy Dog Training

-

-

Service Dog Training

-

-

Diabetic/PTSD/Autism Dog Training

-

-

Available Dog Training Franchises

The success of both Nick White and Jennifer Hack is proof that dog training is a viable business. Without years of experience, however, it can be difficult to start a dog training business from scratch. The franchise model allows motivated entrepreneurs to achieve similar levels of success to White and Hack without the experience.

When choosing from dog training companies, it is important to consider what is offered by each model. Will you have adequate support, is marketing assistance included, how much will you be expected to invest up front? We have found four promising dog training franchises for you to consider:

starting a dog training franchise

Franchise Differences of Dog Training Companies


Franchise Differences

Zoom Room

Canine Dimensions

Sit Means Sit

Dog Training Elite

Offer Franchising

No Experience Required

-

Low Startup Fees

-

-

-

Home-Based

-

-

Has Its Own Charity

-

-

-

Over 40 Years of Experience

-

-

-

Streamlined Management Software

-

-

-

Strong Support Network

-

-

-

Your Own Dog Becomes Part of Business

-

-

-

Strong Community Involvement

-

-

1. Zoom Room Franchise

The Zoom Room Franchise is both a training center and doggy event venue. The most popular training programs offered by the Zoom Room Franchise are basic packages that cover obedience and agility. Speciality programs include Hollywood Dog, Urban Herding, Dog Tricks and Life Skills. In addition to training, Zoom Room offers socializing events for dogs and their owners such as Doggy Disco, Dog Parties, and Agility League. The Zoom Room difference is quoted as “We don’t train dogs. We train the people who love them.”

Pros of Zoom Room Franchise

  • Doggy Disco and Dog Parties make for a fun and engaging work environment.
  • No experience is required, a great option for entrepreneurs that are new to the franchising scene.
  • Their website claims that staff level is low and easy to manage, but this could depend on size of location and number of locations.

Cons of Zoom Room Franchise

  • Very high start up costs. The website claims the average investment is $250,000, but it can range anywhere from $167,500 - $358,080.
  • While Doggy Disco sounds fun, what it means for Franchise Owners is extra work. Dog activities require extensive planning to ensure health, safety, and cleanliness.
  • Dog socializing events could also lead to potential dangerous situations such as dog fights or bites.

starting a dog training business

2. Canine Dimensions Franchise

The Canine Dimensions Franchise offers clients basic training programs for obedience as well as speciality programs for aggression and anxiety. Another option is board and train, which involves clients’ dogs staying onsite at the Canine Dimensions Franchise facilities for an extended period of time. This award-winning franchise focuses on training of any breed or age with humane techniques.

Pros of Canine Dimensions Franchise

  • Investment costs are relatively low - the Canine Dimensions Franchise website shows an average investment of about $63,000.
  • This dog training franchise sticks to training programs, so owners don’t need to worry about spending time organizing and managing additional programs (like with Zoom Room).
  • An in-depth training program will help prepare new Franchise Owners and will be followed up with webinars, conference calls, and meetings.

Cons of Canine Dimensions Franchise

  • Boarding programs require extensive space and can incur large expenses. Additional downsides of boarding include dog fights and messy, unsanitary environments
  • Customer reviews of Canine Dimensions show an ugly side of the business that is not displayed on the Franchise site. Complaints include high prices, poor customer service, and unsatisfactory training results.
  • While Canine Dimensions offers anxiety and aggression training, multiple customer reviews have shown that the offered programs are unable to address these behavioral issues. As an investor, it’s never a good idea to get involved in a business that fails to deliver on their product or service offering.

3. Sit Means Sit Franchise

The Sit Means Sit Franchise is similar to Canine Dimensions in that it offers both basic training programs as well as a board and train option. The mission of Sit Means Sit is to “revolutionize the quality of life with happy, obedient, and confident dogs.” SIT TV, a dog training television channel sponsored by Sit Means Sit, has brought this franchise great publicity.

Pros of Sit Means Sit Franchise

  • The lowest costing dog training franchise on our list, Sit Means Sit requires an initial investment of just $45,000.
  • As a home-based business, Sit Means Sit does not require Franchise Owners to rent or build an office space. This does not apply to owners that wish to offer the board and train package however.
  • SIT TV and a strong social media presence is built-in marketing for new Franchise Owners

Cons of Sit Means Sit Franchise

  • While every other franchise on this list does not require any experience, Sit Means Sit is an exception. This corporation prefers to partner with individuals who have previous investment experience and a background in retail, marketing, or another comparable industry.
  • Reviews of previous and current employees available on Indeed.com show a dark side to Sit Means Sit. High turnover, poor working environments, and lack of care for animals seems the norm at locations. One previous kennel worker expressed disgust and sadness at the conditions, saying that “numerous dogs smelled like urine...I personally would never board my dogs there.”
  • Customer reviews on Yelp.com discuss the poor results of the training program and shocking maltreatment of dogs. Many customers felt that the training collar used in Sit Means Sit programs was harmful for and painful to their dogs, so much so as to increase behavioral issues of aggression and anxiety.

starting a dog training business

4. Dog Training Elite

Last, but certainly not least, on our list is the Dog Training Elite Franchise. With over 40 years of experience, this dog training franchise is definitely one of the most well developed. Founder John Mestas has created unique and customizable dog training programs that focus on a wide variety of issues - Obedience, Anxiety and Aggression, Personal Protection, Therapy Animal, and Service Dog. All of these programs are based on an in-home training model that has been proven successful. Dog Training Elite works hard to include the clients in the training process so that a strong bond can be developed between dog and owner. Award winning and well-recognized nationwide, Dog Training Elite is an excellent dog training franchise model for new and established investors alike.

Pros of Dog Training Elite Franchise

  • While not as low as Sit Means Sit and Canine Dimensions, the investment cost of Dog Training Elite is an extremely reasonable range of $75,650 - $248,850. This covers all the essentials needed to get your business up and running.
  • Unlike the other dog training franchises on this list, Dog Training Elite offers a well-rounded range of programs. Where many competitors focus solely on obedience or aggression, Dog Training Elite offers 7 unique programs. This is preferred by customers and also brings Franchise Owners distinct sources of revenue.
  • All Dog Training Elite Franchise Owners are permitted to bring their dogs to work with them. In fact, your dog can serve as your co-founder and assist in demonstrating during training sessions.
  • A community based company, Dog Training Elite has its own charity and encourages individual Franchise Owners to give back to their local communities.
  • All Dog Training Elite programs are based off of the Pavolvian model (or positive reinforcement) which is proven to be safe and effective for dogs of all ages, sizes, and breeds. Customer reviews have discussed positive results.

Cons of Dog Training Elite Franchise

  • Dog Training Elite does not offer any additional services or products other than training. While some may see this as a downfall, it eliminates excess work for busy Franchise Owners.
  • Up until this point, Dog Training Elite has not had any celebrity clients or other major online / televised exposure like a few of the dog training franchises on this list.

Product Diversity of Dog Training Companies


Product Diversity

Zoom Room

Canine Dimensions

Sit Means Sit

Dog Training Elite

Personalized Training Program

-

-

Require Customers to Come In

-

-

-

In-Home Training (Without Additional Cost)

-

Uses Classic (Pavlovian) Method

-

-

-

E-Collar Services

-

Veteran/Military Programs

-

-

-

Therapy Dog Training

-

-

Service Dog Training

-

-

-

Diabetic/PTSD/Autism Dog Training

-

-

-

Before deciding on which franchise to invest in, entrepreneurs should conduct a thorough search. Choosing a company that best fits your needs and budget is most important. Additionally, you’ll want to partner with a company that has positive values and great public relations. Reviews from both customers and current or former employees is a great place to start. While every dog training franchise will tell you what you want to hear in hopes you’ll choose them, it’s up to you to decide who is the best option.

Owning a dog training franchise is a great opportunity for those who are passionate about animals. For a career full of cute, furry faces and high revenue in a stable industry, you’re on the right track. If, after reviewing this list, you feel Dog Training Elite is a good fit for you, feel free to reach out to us for more information.

become a puppy Trainer

Ready To Take The First Step?

Fill out this form to get started now

dog training companies